Strategic Communications H2O Conference
Founded by Anthony Viardo in 2017
The Vision and Success that Continues to Make an Impact
As Marketing Director for the National Association of Clean Water Agencies (NACWA), Viardo saw there was a big need for MarComm / Crisis Comms training, not just within the NACWA membership, but industry-wide.
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Taking personal initiative, Viardo conceptualized, planned, and launched the conference in 2017--taking the lead in all aspects from budgeting to booking speakers--first as a part of NACWA's Annual Conference, and then as a stand-alone offering in 2018. The meeting was an immediate success, consistently exceeding registration and revenue goals every year.
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Today, StratComm:H2O is NACWA's second most-attended, revenue-generating event. It continues to be a premier MarComm event in the nationwide clean water sector, providing a valuable hub for MarComm resources and thought leadership.